kat k. randall
My experience with digital and creative marketing at the University of South Florida, and more recently as a freelance creative marketing specialist, has allowed me to become well-versed in various digital design applications. My niche in creative marketing revolves around the data-driven aspects of generating brand awareness and increasing efficiency for internal and external strategic communications. My skill set is unique from my peers due to my ability to conduct and interpret research and translate the data into concise, visually appealing, and accessible graphics. My background in sociology allows me to apply interpreted data to a specific sociological perspective for strategic communication methods. My aspirations as a freelance marketer include building and maintaining mutually beneficial relationships with clients to create meaningful content and material for the vision of their brand.
View my portfolio.
See some of my various freelance work and my proudest projects from my time at USF. My portfolio is organized by project, in which I utilized my integrated expertise to highlight different aspects of my skills in strategic communication.